This is a key event to align your company’s brand with leading independent expert content around the consumerization of IT trend. Whether you are looking to address the audience, increase mindshare with prominent branding, or drive booth traffic; there is a sponsorship that will help you meet your initiatives while connecting with and influencing the purchasing plans of our audience comprised of IT managers/directors and professionals looking to successfully implement BYOC and BYOD programs.
The difference is the audience
The Consumerization of IT Seminar is a “qualified, non-paid” model that invites IT decision makers to attend. All applicants go through an extensive qualification process that admits only end users who are involved in the final purchasing decisions of IT hardware, software, and/or services with a company size of 100+. The seminar is free to everyone who meets the criteria, and those who apply and fall below our stringent criteria, are not allowed to pay for admission or attend. The qualification process starts approximately 6 weeks prior to the event and is managed by our internal marketing and delegate recruitment team. Our recruiters review each candidate’s registration to confirm that all their personal information is accurate. This detailed and protected process ensures that we obtain the most qualified IT end users at each show.
Contact us directly for information on sponsorship opportunities:
Associate Publisher
Peter Larkin, 617-431-9412
plarkin@techtarget.com
Mailing Address:
Consumerization of IT
c/o TechTarget
275 Grove St.
Newton, MA 02466
Below are some of the demographics from our 2011 kick-off show in Washington, D.C. which attracted 52 attendees:
23% - More than 20,000
6% - 10,000 to 19,999
8% - 5,000 to 9,999
12% - 2,500 to 4,999
7% - 1,000 to 2,499
6% - 500 to 999
21% - 250 to 499
17% - 100 to 249
50% - Technical Decision Maker
17% - Financial Decision Maker
40% - Implement Products/Services
69% - Recommend and Specify Products/Services
60% - Evaluate Products/Services
58% - Determine Need
12% - Financial/Banking/Insurance/Real Estate
44% - Government
12% - Education
4% - Publishing/Broadcast/Media
4% - Utility
4% - Aerospace
2% - Travel/Hospitality/Recreation/Entertainment
18% - Other
58% - Yes
3% - No
39% - Unsure, I want to learn more about it