TechTarget | IBM

TechTarget | IBM
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May 24, 2016 | New York, NY
Financial industry focus

IBM Client Center | 590 Madison Ave.

June 2, 2016 | Detroit, MI
Automotive industry focus

Detroit Yacht Club & Belle Isle Grand Prix Racetrack

July 19, 2016 | Los Angeles, CA
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Target Terrace at LA Live

July 28, 2016 | Chicago, IL
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The Metropolitan Club of Chicago

August 18, 2016 | Washington, DC
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IBM Institute for Electronic Government



Learn from the top independent technology analysts

Jeff Kaplan

Managing Director, THINKstrategies

Jeff Kaplan is the Managing Director of THINKstrategies, the only strategic consulting firm focused entirely on the business implications of the transition of the technology industry from product-centric to service-driven solutions, including Software-as-a-Service (SaaS), Cloud Computing and Managed Services, and how organizations can leverage these trends to capitalize on Big Data and the Internet of Things.

THINKstrategies helps IT/business decision-makers with their sourcing strategies; solution providers with their marketing strategies; and venture firms with their investment strategies.

Kaplan is also the Founder of Cloud Computing Showplace (, the largest, vendor-independent, online directory and best practice resource center regarding SaaS, Platforms-as-a-Service (PaaS), and Infrastructure-as-a-Service (IaaS), including Managed Services.

Phil Jackson

Lead Technology Evangelist, SoftLayer

As Lead Technology Evangelist, Phil Jackson helps SoftLayer customers and partners integrate with the company's platform. For the past 10 years, he has worked in various roles within the IaaS industry, from sales to development. Jackson started his career in Web hosting at Ev1Servers, where he led the training department. With a passion for technology that started at a young age, Jackson has developed skills in a variety of scripting and programming languages and enjoys sharing his knowledge with the technology community.

Christopher Gallo

Systems Administrator, SoftLayer

Christopher Gallo is a developer and systems administrator with a passion for optimization and performance. Gallo started his career on the front lines of support and has worked as a full-time systems administrator for a large-scale shared hosting environment, a professional services systems administrator, and a senior developer responsible for keeping a fleet of appliances online. Now Christopher Gallo works as a developer advocate, helping other developers plug into SoftLayer's API, along with contributing to SoftLayer's open source projects and preaching the glories of automation.

Frank Greco

Executive Cloud Architect, IBM

Frank Greco will be presenting in Chicago.

Frank Greco brings a wide range of professional skills and experience in the areas of business analysis, application development, and project management to the service of clients. Frank’s strong analytical and communications skills have enabled him to work successfully with clients from the airline, banking, insurance, publishing, retail sales, distribution, petroleum, healthcare, education and telecommunications industries, as well as within IBM’s development and marketing organizations.

Frank started his career within IBM’s development labs as a programmer. Since then, Frank has successfully worked in a variety of client/customer facing roles: project manager, technical coordinator of an IBM briefing center, senior systems engineer, I/T consultant, software architect, and currently, Executive Cloud Architect.

Frank’s current engagements include working with customers to develop cloud based cognitive solutions.

Mark McLaughlin

Global Insurance Director, IBM

Mark McLaughlin will be presenting in Chicago.

Mark McLaughlin is IBM’s Global Insurance Director.Mark leads IBM’s Global Insurance team, predicting industry business and technology trends, leveraging those insights for the world’s largest insurers, and developing IBM solutions in conjunction with our business partners in the insurance vertical.Mark directs IBM strategic collaborations with senior industry leaders, bringing IBM’s experience and innovation together to build sustainable competitive advantage for insurers.Mark also presents insurance industry research frequently to insurance conference audiences worldwide.

Mark previously has led business units in insurance distribution and analytics, technology infrastructure, CRM, and insurance business process.Mark has personally led implementations in strategy, program management, analytics, data warehousing, expert systems, commercial claims, underwriting for multiple top 20 US insurers. He is a 20+ year veteran of the insurance industry.

Ryan Tiffany

Sales Engineer, SoftLayer

Ryan Tiffany will be presenting in Chicago.

As a Sales Engineer focused on the developer community, Ryan Tiffany helps SoftLayer customers build out and deploy their infrastructure at SoftLayer. For the past 5 years, he has worked in various roles at SoftLayer, from front line support and system administration to sales engineering. With an eye towards all things geeky and bleeding edge, Ryan has become well versed with the Open Source Community and is able to provide complex solutions for the ever changing IT world.

David Song

Senior Cloud Advisor, IBM

David Song is a Senior Cloud Advisor who focuses on the client’s business problems, identifies the best path forward for their cloud transformation, and creates innovative solutions to be implemented at the right time. Before joining the team, his primary role within ITS was to drive cloud opportunities, mostly in the U.S. public sector, by collaborating with IBM organizations such as GBS, S&D, SWG.

David has designed cloud solutions for application migration, mobile cloud, and application integration in a hybrid cloud environment. As a trusted advisor he has driven cloud opportunities by guiding the client in the establishment of their own cloud adoption strategy. He views each client’s needs from multiple angles (e.g., technical complexity, governance, risks) and establishes IBM’s win themes and solutions. He has helped IBM client teams create winning strategies involving the integration of IBM’s various cloud capabilities, including IaaS, PaaS, and/or SaaS as a solution component.

In addition, David works with IBM global offices and provides IBM cloud briefings to international clients from Panama and China visiting the Global Briefing Center in DC.

Prior to joining IBM some of his noteworthy experiences in cloud consulting and solution implementation in the U.S. public sector include:
• Leading a cloud advisory team which guided the FAA in establishing a Cloud strategy, Cloud acquisition ($50 million), Cloud governance framework, and Cloud suitability assessments. – 2013
• Supporting the first Federal CIO in establishing a roadmap and BPA for the implementation of EaaS (Email-as-a-Service). – 2010

Through his experience in working with cloud service providers, he has become a cloud subject matter expert, particularly in differentiating IBM’s cloud services from competitors. He is a cloud leader who can guide the client as a trusted thought leader and drive cloud opportunities for IBM.

Seminar Overview

Jeff Kaplan keynotes this event on developing your 2016 hybrid cloud roadmap

While many IT shops are taking a cloud-first mentality and deploying either cloud-ready apps/services or cloud infrastructure, there are still lots of legacy processes and traditional infrastructures that haven't yet been migrated to this cloud-first approach.

And for good reason: in many cases, traditional, on-prem environments are more appropriate for handling legacy workloads than the cloud might be.

As a result, on-prem data centers haven't gone away, and won't anytime soon.

Instead, savvy IT pros know that "cloud" no longer needs to be an all-or-nothing proposition. It's about strategically pairing cloud solutions with traditional infrastructure options to support the needs of today's users, workloads, and business goals.

This seminar details the multi-step process of adopting a hybrid approach to data center infrastructure, from (1) determining which workloads to keep on-prem and which to move to the cloud, to (2) selecting and implementing the tools and techniques for comprehensively managing hybrid infrastructure.

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